Sales & Marketing - What Is The Difference
, ,

Sales & Marketing – What Is The Difference?

Upon first reflection, the difference between sales and marketing seems immediately clear. Sales encompasses the persuasive activities designed to convince the prospective customer to exchange their money for goods and/or services. And marketing…
What is Digital Marketing
, , , , ,

What Is Digital Marketing?

Digital marketing can literally be defined as any form of marketing that takes place online. This encompasses the use of digital channels such as social media, email, and the business website. The digital marketeer is expected to carry out…