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How to Create a Social Media Plan for Your Business

A social media plan is a map that guides your business's social media strategy. It takes into account your business goals, target audience, and the resources you have available. Creating a social media plan may seem like a daunting task, but…
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What is digital marketing and why your business needs it

In a world that is increasingly driven by technology, it is more important than ever for businesses to have a strong digital presence. But what exactly is digital marketing? In short, digital marketing is the process of using various online…

Social Media Marketing Explained

If you're a business owner, chances are you've heard of social media marketing. But what is it, exactly? In short, social media marketing is the process of using online platforms like Facebook, Twitter, and Instagram to build relationships…
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How to Do a Social Media Audit

A social media audit is a review of all your social media platforms to make sure they are consistent with your brand and engaging for your audience. This audit will help you see what is working well and where there is room for improvement.…
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How to Use Digital Marketing for an IT Business

As the owner of an IT business, you know that competition is fierce. With so many businesses offering similar products and services, it can be difficult to stand out from the crowd. But with the right digital marketing strategy, you can get…
Social Media and your website go hand in hand
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Social Media and your website go hand in hand

As social media continues to grow, it has a huge impact on how people live their lives. It is no secret that the majority of marketing efforts are now going towards social media channels. This is because they are more personal and help brands…
4 Tips for Sharing Articles and Non-Branded Sales Messages on Your Business Social Media Page
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4 Tips for Sharing Articles and Non-Branded Sales Messages on Your Business Social Media Page

I'm sure you are all aware of the importance of social media in today's world. It is not only a place for family and friends to share their lives with each other, but it is also a great platform for businesses to reach out and connect with…
The Importance of Being Consistent
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The Importance of Being Consistent

In digital marketing, consistency is everything. How many times have you thought that there is so much information out there that you do not know what to think? With the wide variety of social media messaging providing every single opinion…
5 Clichés About Digital Marketing You Should Avoid
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5 Clichés About Digital Marketing You Should Avoid

Digital marketing is a valuable tool that can help your business reach new customers and meet its goals. But digital marketing isn’t guaranteed to produce results, and it takes a lot of planning and understanding to find success through digital…
Social Media Explained in Fewer Than 140 Characters
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Social Media Explained in Fewer Than 140 Characters

Social media is a global computer-based phenomenon that allows individuals, groups, and governments, to share ideas and thoughts online. Social media platforms use virtual networks and technologies for users to engage and communicate, such…